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​​​​​​​​​​​​​Midland Bay Landing



Midland Bay Landing (formerly the Unimin Lands) is a 16.24 hectare waterfront redevelopment property with almost 1,100 metres of frontage on Midland Bay, of Georgian Bay, adjacent to Downtown Midland.  In June 2013, Council approved the Unimin Waterfront Lands Master Plan to guide the future redevelopment of this significant brownfield site.​  The Master Plan was developed over the course of 6 months and included extensive public participation through public meetings, social media, and written comments.  A contest was held to select a name for the development and Midland Bay Landing was chosen as the winning entry.   

In order to lead the redevelopment of Midland Bay Landing, the Town of Midland acquired the site on July 15, 2014 for a purchase price of $3.4 million.  A Waterfront Development Steering Committee wsa established to monitor the project on behalf of Town Council.

An extensive process of identifying potential users and developers was held over a period of months and a Request for Expression of Interest was issued by the Town in July, 2014.  This resulted in the selection of Mountain Ridge Estates as the developer of the property. ​

A Memorandum of Understanding (MoU) was signed by both parties for a period of 2 years.  


Midland Council and the Mountain Ridge Estates Development Inc. have agreed to terminate their agreement respecting the Midland Bay Landing development.  The two-year old Memorandum of Understanding (which laid out a timetable for various initiatives) has been mutually terminated by the parties. 

Although the business arrangement has come to an end, the Town still retains ownership and control of this prime waterfront asset.  While the project did not unfold as anticipated, the Town notes that there have been a number of positive outcomes over the course of this arrangement. 

  • The Town retains a $250,000 security deposit specific for future site remediation and environmental clean-up. 

  • The Town's internal carrying costs over the 2-year period of the agreement were paid by the developer. 

  • An Official Plan Amendment as well as various aspects of the Waterfront Master Plan has been adopted, allowing the conversion of the industrial waterfront site into a vibrant mixed-use waterfront neighbourhood.

  • Then Town has developed a draft Community Improvement Plan (CIP) which contemplates financial incentives for future development of this site.

  • The lands have now been converted into Absolute Titles (Land Titles), providing future ownership the security and knowledge that ownership is certified.   

  • The Town has also developed a streamlined planning and approval process for this site that will include further consultation with the community.

  • The Midland Bay Landing development opportunity continues to appreciate in value given it is Midland's prime waterfront real estate.  An asset that is a jewel in Midland's real estate portfolio.


For real estate and development inquiries please contact John Skorobohacz CAO, Town of Midland.

For inquiries related to the Municipal Comprehensive Review and Official Plan Amendment process please contact Wesley Crown, Director of Planning, Town of Midland. 

 Related Documents

Press Releases

Memorandum of Agreement with Mountain Ridge Estates Development Inc.

Waterfront Lands Master Plan

Municipal Comprehensive Review

Implementing Official Plan Amendment


Environmental Reports

 Waterfront Project Steering Committee

Waterfront Steering Committee Members

Council Representatives
Mayor Gord McKay (Chair)
Councillor George ​MacDonald
Councillor Jonathan Main

Community Representatives
Burke Penny 
Bill Kernohan
Ted Symons

Town of Midland Staff
John Skorobohacz (CAO)
Wesley Crown (Director of Planning & Building Services)
Andy Campbell (Director of Engineering & Water/Wastewater Services)
Madelaine Twitchin (Recording Secretary)


Meeting Minutes