Midland’s Tourism Strategy starts with YOU

Explore Midland’s Tourism Strategy

Midland is building a Tourism Strategy to shape the next five years and guide how we grow, manage, and promote tourism. This plan is all about creating a sustainable, inspiring future for tourism and it starts with you!

Community Open House

The Town is hosting a community open house on Tuesday, 14 October 2025 at the Midland Public Library (320 King Street), drop in any time 5:30 p.m. - 7:00 p.m., Town staff and consultants will be there to answer questions and collect your feedback. 

Join us, enjoy a refreshment and share! Your input will help shape the future of tourism in Midland.

Community Tourism Survey will launch on October 14, 2025

Share your feedback directly with the consultants through the Community Tourism Survey. The survey will be live on the Tourism Strategy page on October 14, 2025. 

About the project

The Town of Midland has launched the development of a Tourism Strategy that is all about building a vibrant, sustainable future for Midland.

This collaborative process will be supported by Bannikin, along with residents, tourism businesses, partner organizations, and other local voices to co-create a vision that reflects what makes Midland special. From surveys to open houses, there are many ways to get involved and help shape the future of tourism in our town.

To follow the project

Visit the Tourism Strategy page, contact the Culture and Tourism department.